Qualtrics Alternatives
6 Tools Like Qualtrics
Quick answer: Top Qualtrics alternatives include SurveyMonkey, Medallia and Alchemer. SurveyMonkey and Typeform are free or have free plans.
Qualtrics is enterprise experience management and survey research.
Teams look for Qualtrics alternatives for lower pricing and easier survey building.
- 6 alternatives
- 4 with a free plan
The best Qualtrics alternatives
#1SurveyMonkey
surveymonkey.com
The well-known online survey platform.
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In SurveyMonkey’s own words: “Easily create surveys and forms with AI and templates for employee and customer feedback, market research, event registrations and more. Get started free.”
SurveyMonkey has a free plan.
People switching from Google Forms and Qualtrics often consider SurveyMonkey.
#2Medallia
medallia.com
Enterprise customer and employee experience platform.
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In Medallia’s own words: “Medallia's software platform provides keen insights to improve customer experience, contact center experience, employee experience and digital experience.”
People switching from Qualtrics often consider Medallia.
#3Alchemer
alchemer.com
Advanced survey and feedback software, formerly SurveyGizmo.
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People switching from SurveyMonkey and Qualtrics often consider Alchemer.
#4Typeform
typeform.com
Conversational, one-question-at-a-time forms and surveys.
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In Typeform’s own words: “Build AI-powered forms that get 3.5x more data — then trigger automated workflows to enrich leads, follow up, and grow revenue. No code. Start free.”
Typeform has a free plan.
People switching from Google Forms, SurveyMonkey, Jotform and Qualtrics often consider Typeform.
#5SurveySparrow
surveysparrow.com
Conversational surveys and feedback with automations.
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In SurveySparrow’s own words: “AI that analyzes your customer experience journey. SurveySparrow powers 100K+ customers in 149 countries to power smarter CX decisions.”
SurveySparrow has a free plan.
People switching from SurveyMonkey and Qualtrics often consider SurveySparrow.
#6Google Forms
google.com
Free, simple forms that save to Google Sheets.
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In Google Forms’s own words: “Use Google Forms to easily create forms and surveys to gather data and gain insights from anywhere, with Google Workspace.”
Google Forms is free to use.
People switching from Typeform, SurveyMonkey, Jotform and Qualtrics often consider Google Forms.
Listed for information; LaunchStall isn’t affiliated with these companies. Features and plans change — check each site for current details.
How these Qualtrics alternatives compare
| Tool | Best for | Where it beats Qualtrics | The trade-off |
|---|---|---|---|
| SurveyMonkey | Everyday surveys | Much simpler and more affordable. | Less research depth. |
| Medallia | Enterprise customer experience | Strong customer experience programmes. | An enterprise rollout too. |
| Alchemer | Advanced surveys at lower cost | Powerful logic and customisation. | Fewer enterprise extras. |
| Typeform | Good-looking surveys | A pleasant experience for respondents. | Much less analysis. |
| SurveySparrow | Conversational feedback | Chat-like surveys and feedback tools. | Less research depth. |
| Google Forms | Free simple surveys | Free and quick. | Very limited analysis. |
Which should you choose?
- You don’t need an enterprise tool: SurveyMonkey or Alchemer
- You need free: Google Forms
Our editorial summary of each tool’s focus, written November 2026. Tools change quickly, so check the details on each site.
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Frequently asked questions
What are the best Qualtrics alternatives?
Popular Qualtrics alternatives include SurveyMonkey, Medallia and Alchemer. The best choice depends on whether you need a free plan, open-source software or specific features.
Is there a free alternative to Qualtrics?
Yes. SurveyMonkey, Typeform, SurveySparrow and Google Forms are free or have free plans.
Why do people look for Qualtrics alternatives?
Teams look for Qualtrics alternatives for lower pricing and easier survey building.
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