Kit (ConvertKit) Alternatives
6 Tools Like Kit (ConvertKit)
Quick answer: Top Kit (ConvertKit) alternatives include MailerLite, beehiiv and Substack. For open source, look at Ghost. MailerLite and beehiiv are free or have free plans.
Kit, formerly ConvertKit, is email marketing for creators.
Creators compare Kit alternatives for pricing as their list grows, or for newsletter-first platforms.
- 6 alternatives
- 5 with a free plan
- 1 open source
- 1 self-hostable
The best Kit (ConvertKit) alternatives
#1MailerLite
mailerlite.com
Simple, affordable email marketing.
Read more
In MailerLite’s own words: “Digital marketing tools to grow your audience faster and drive revenue smarter. Backed by 24/7 award-winning support. Check it out now!”
MailerLite has a free plan.
People switching from Mailchimp, AWeber, Kit (ConvertKit), Constant Contact and Brevo often consider MailerLite.
#2beehiiv
beehiiv.com
Newsletter platform with growth tools and an ad network.
Read more
In beehiiv’s own words: “beehiiv is the newsletter platform built for creators, publishers, and businesses. Grow, publish, and monetize your audience in one place.”
beehiiv has a free plan.
People switching from Mailchimp, MailerLite, Kit (ConvertKit), Ghost and Substack often consider beehiiv.
#3Substack
substack.com
Newsletters and paid subscriptions with a built-in network.
Read more
In Substack’s own words: “Substack is the app for independent voices: a free newsletter, video, and podcast hosting platform with paid subscriptions built in.”
Substack is free to use.
People switching from Kit (ConvertKit), Ghost and Patreon often consider Substack.
#4Buttondown
buttondown.com
Simple, developer-friendly newsletters.
Read more
In Buttondown’s own words: “Buttondown is the last email platform you'll migrate to. We're focused on your success, not on bleeding you dry.”
Buttondown has a free plan.
People switching from Mailchimp, MailerLite, Kit (ConvertKit), Ghost and Substack often consider Buttondown.
#5Mailchimp
mailchimp.com
Email marketing and automation from Intuit.
Read more
In Mailchimp’s own words: “Utilize real-time user behavior data and artificial intelligence to convert more customers. Easy to use, get started for free!”
Mailchimp has a free plan.
People switching from MailerLite, ActiveCampaign, AWeber, Kit (ConvertKit) and Klaviyo often consider Mailchimp, along with 3 other tools.
#6Ghost
ghost.org
Open-source publishing with newsletters and memberships.
Read more
In Ghost’s own words: “Beautiful, modern publishing with email newsletters and paid subscriptions built-in. Used by Platformer, 404Media, Lever News, Tangle, The Browser, and thousands more.”
Ghost is open source and can be self-hosted.
People switching from WordPress, Kit (ConvertKit) and Substack often consider Ghost.
Listed for information; LaunchStall isn’t affiliated with these companies. Features and plans change — check each site for current details.
How these Kit (ConvertKit) alternatives compare
| Tool | Best for | Where it beats Kit (ConvertKit) | The trade-off |
|---|---|---|---|
| MailerLite | A lower-cost option | Better design tools at a lower price. | Fewer creator-specific features. |
| beehiiv | Newsletter growth | Referrals and ad network built in. | Less for selling your own products. |
| Substack | Paid writing with an audience network | Free to start, with a discovery network. | A share of paid subscriptions, and less brand control. |
| Buttondown | Minimalist writers | A simple, developer-friendly tool. | Fewer automations. |
| Mailchimp | General marketing | Wider marketing and store tools. | Less focused on creators. |
| Ghost | Your own site and memberships | Open source, with a full publishing website. | More setup, or a hosting fee. |
Which should you choose?
- You want a full publication site: Ghost
- You want to grow through referrals: beehiiv
- You want a discovery network: Substack
Our editorial summary of each tool’s focus, written November 2026. Tools change quickly, so check the details on each site.
Built a Kit (ConvertKit) alternative?
Get it featured right here
Launch it on LaunchStall: a full week on the leaderboard, a permanent product page and a spot at the top of this list.
Frequently asked questions
What are the best Kit (ConvertKit) alternatives?
Popular Kit (ConvertKit) alternatives include MailerLite, beehiiv and Substack. The best choice depends on whether you need a free plan, open-source software or specific features.
Is there a free alternative to Kit (ConvertKit)?
Yes. MailerLite, beehiiv, Substack and Buttondown are free or have free plans.
Is there an open-source alternative to Kit (ConvertKit)?
Yes — Ghost is open source.
Why do people look for Kit (ConvertKit) alternatives?
Creators compare Kit alternatives for pricing as their list grows, or for newsletter-first platforms.
More email & social media alternatives
- Mailchimp alternatives7 alternatives
- Hootsuite alternatives7 alternatives
- Buffer alternatives6 alternatives
- Sprout Social alternatives7 alternatives
- Agorapulse alternatives6 alternatives
- Loomly alternatives6 alternatives
- MailerLite alternatives7 alternatives
- ActiveCampaign alternatives7 alternatives
- AWeber alternatives6 alternatives
- Klaviyo alternatives7 alternatives
- Constant Contact alternatives6 alternatives
- Brevo alternatives6 alternatives
- Omnisend alternatives6 alternatives
- Bitly alternatives6 alternatives
- Sprinklr alternatives6 alternatives
- Brandwatch alternatives6 alternatives
- Google AdSense alternatives6 alternatives
- Google Ads alternatives6 alternatives
- Marketo alternatives6 alternatives
Alternatives to other tools
NotionEvernoteConfluenceTrelloAsanaMonday.comClickUpJiraAirtableTodoistMiroCanvaFigmaAdobe PhotoshopAhrefsSemrushMozHubSpotAll alternatives →